Optimism is a great thing, for sure. Realism is even more admirable!
Pricing competitively is key. Pricing in the ball park is necessary if you want to be in the game! With a little over 6,000 listings active in the Brevard MLS it is easy for a buyer to cull out these outliers.
There are a lot of homes for sale. If you want to be in the game, you must be somewhere near the competing properties. How does one establish a listing price?
It is necessary to compare what is selling (sold) that are similar to your property. Some of the factors to consider include:
- Type of Construction
- Living area (under air conditioning)
- location (subdivision, close proximity)
- Total square footage
- Pool/spa or other amenities
- Roof type (tile vs asphalt shingles)
- Gated community
- Golf course or on water
Things to not consider or weigh heavily:
- Price paid for the property
Establishing a list price must be based on the facts, not emotional attachment. What a property will sell for will be set by the market.
If you are considering selling your Viera or Rockledge home, please give me a call. I would welcome a chance to discuss a marketing strategy for your property.
Gary Waters, Florida licensed real estate agent, Century 21 Baytree Realty, Rockledge, Florida.