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Sunday, February 28, 2010

The Un-Real Estate Agent…

Everyone has heard the term real estate agent.  Many have hired a real estate agent as a buyer or seller’s agent in a real estate transaction.

Many have also hired an un-real estate agent. What is the difference between the real and the un-real??

How do you know if you have had an “un-real” encounter?”
  • If you listed your house for sale a year ago and have never modified the price, you have one! 
  • If you have had your house listed for sale and have never heard from your agent again, you have had one. If you have your house for sale and your agent does not call or email you at least once a week to give you a status report, you have one!
  • If your house has a sign out front and no Internet exposure (where the buyers come from!), you have had one! 
  • If you have not had a prospective buyer tour your home in a month, you have one! 
  • If the houses in your neighborhood have been listed and already sold while you sit, you have one! 
  • If your house is priced thousands more than better homes, you have one!
I will be gentle here but I must lay it on the line....If you are living with the conditions above you are possibly unwittingly being an un-realistic seller - a perfect match for the un-real estate agent!

This has been written with a bit of sarcasm and is not meant to be cruel. What is cruel is trying to sell your home with an un-real estate agent!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

99% of First Time Home Buyers Seek Advice From….

Amazingly 99% of first time home buyers seek advice from their parents or "someone they know" not in the real estate business!

I made that statistic up.  I heard once that 99% of statistics are made up by the one using the statistics!

Ones parents often provide key advice about many important decisions.  Sometimes the advice is solicited, most of the time probably not!

But when it comes to the decision to buy a house or condo, once the decision to purchase is made, buyers need to rely on their real estate agent. 

Their chosen real estate agent has a fiduciary responsibility to them them. [Fiduciary Duty: The relationship wherein one person has an obligation to act for another's benefit.]

If you are in need of real estate services in Brevard County, Florida, give me a call at 321-693-3850 or email me.   

You are under no obligation unless you decide to use my services (or my advice).


Gary L. Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region.  Whether your interest lies in a 55+ community such as Heritage Isle, a golf course community such as Baytree National Golf Links or water front, give me a call!

Saturday, February 27, 2010

It is the Buyer and the Seller – Not the Real Estate Agent!

Every day presents each of us with opportunities to help people and make a difference! That gives us all a lot of power and influence regardless of occupation. 

Use your influence wisely.

In the real estate business, real estate agents must be especially wise in expressing our views and giving counsel. We work for our clients! In this regard we must always remember that: 
  • The buyer is the ultimate decision maker.  Although the real estate professional provides counsel, the buyer will choose the house or condo they want and the price they are willing to pay! 
  • The seller is the ultimate decision maker.  A seller knows what they want for their house or condo. Again, the real estate professional provides counsel and the seller will decide at what price they will sell. 
The reality is buyers and sellers must agree or there is no deal! 

Your real estate agent will represent you in the purchase/sell process.  But, ultimately it is the market that sets the price.  The real estate market is the buyer and the seller – not the real estate agent!

If you have questions about the Brevard County real estate market, let me know!

©Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida.

Walking Your Dog in the Wrong Neighborhood….

I met someone yesterday who told me they were moving from New Jersey to Viera (Melbourne), Florida.  With all due respect to New Jersey, I can understand the decision.

But still I asked the big “why.”

The response initially confused me as the words “because I realized I was walking my dog in the wrong neighborhood” began to sink in.

Apparently the neighborhood they had been living in for the past 30 years had deteriorated as homes have gone through foreclosure.

The neighborhood had become more investor-owned and less owner occupied.  I think that may be part of the natural evolution of neighborhoods!

I asked them why they chose Viera (in Melbourne Florida). The response is pretty much what I expected.
  • Great weather 
  • Plenty of golf courses 
  • Attractive prices especially in the 55+ communities like Heritage Isle and Grand Isle 
  • Access to beaches, cruises and other recreational venues.
There are other reasons why folks choose to relocate to Brveard County, Florida. Like some of the best schools in Florida, great fishing and boating, affordable cost of living, accessibility to Orlando and its attractions. 

If you are considering relocating to Florida, check out Brevard County and east central Florida.  

If you are walking your dog tomorrow morning and realize you are in the wrong neighborhood, call me at 321-693-3850 or email me.  

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida.

Friday, February 26, 2010

As Long As You Can Talk the Lingo "They" May Never Know…

…what you don't know!

Someone told me a story yesterday about a painter who once did some painting in an investment house they had purchased in Brevard County, Florida's Viera area. Apparently he painted over dirt on the baseboards! When questioned he said he did not think anyone would notice!

When they hired him he had it all...including a slick presentation.  

He talked the lingo but his business card should have read “great results for the blind!”

If you are considering buying or selling a house or condo in Brevard County, especially Suntree, Viera and Rockledge, please contact me.   Why?

I work exclusively on a referral basis with the real estate agents of Century 21 Baytree Realty.  I know these agents personally and your satisfaction is our focus! They know the lingo and the business!

Let me show you how we can help you!  Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida.

Read my blog Observations of a Viera Florida Real Estate Agent for tips on buying and selling in Brevard County, Florida.

Thursday, February 25, 2010

They are Cheap…Buy Two or Three!

The title is not a Toyota advertisement but rather a commentary on the real estate market (especially condos) in Brevard County, Florida!

I am not here to promote any particular condo complex in Brevard County however the prices are attractive in all price ranges!

Prices for condos on the beach, in the 55+ communities like Heritage Isle, units in Viera and Suntree, on Merritt Island…they are all very attractive!

Buying a condo is a bit different than buying a single family home.  Some major considerations when buying a condo include monthly condo association dues and fees, the financial stability of the association, restrictions on rental use and pets, and a few other issues.

If you are considering buying or selling a condo in Brevard County, especially Suntree, Viera and Rockledge, please contact meThere are some really great deals for investors in Viera!

Let me show you how we can help you!  Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty!

Wednesday, February 24, 2010

All the "Little" Details When Buying a House or Condo... Who wants to Buy Without a Real Estate Agent?

Home Buying For Dummies, 4th EditionI was talking to someone not long ago who wanted to tell me how easy it was to buy a house in Florida. 

He explained that buying from a For Sale By Owner was the best way because he done it all by himself.

I congratulated him on his achievement and reminded him of the many who have done it to themselves by going it alone!

Buying a house involves much more than looking at the house and the price, making an offer, closing, moving in and living happily ever after!

A real estate professional can guide you through the process that includes a bunch of potential pitfalls and hurdles such as:
  • Surveys
  • Homeowner Insurance, if available and at what price?
  • Title Insurance Inspections (structural and wood destroying insects)
  • Homeowner and Condo document review. This is critical!
  • Checking out financial stability of association. As an owner in a condo association you are on the hook as well!
  • Offer and Negotiation.
  • Warranties.  
  • Checking out crime statistics, schools and more!
Buying a house or condo is a serious undertaking. Why not hire yourself a real estate agent?  After all. the seller pays for your real estate agent!

By the way, a real estate agent will gladly approach a FSBO for you…so why go it alone?  Don't call or knock on the door...give your real estate agent the info!

In Brevard County Florida, call me to discuss how a real estate agent can make your next home or condo purchase a whole lot easier than you think!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

It may be a "Your Man Room” but You are trying to Sell Your Brevard County Florida Home!

Every man needs a "man room"..and not just that second or third bathroom that no one else goes in! 

I can understand some personalization of your home but when selling you should be a bit more neutral.

For instance, I have personally seen with my clients things such as ...

  • Your huge pool table and beer machine in your living room.  What a first impression! 
  • Your house is not a dorm room.  Clean up and throw away the beer bottles! 
  • Your garden tub is nice but placing rocks, a little water and couple of turtles in it does not impress buyers! 
  • Ladies lingerie and undergarments thrown along the floor.  While it did result in comments, it was not quite what my retiree clients are looking for in a home! 
  • Twenty varieties of Nascar clocks, a race car shaped rug and your racing themed wall paper does make your family room inviting - if your buyer is Dale Earnhardt Jr or Danica Patrick (the Go Daddy girl!)!
When selling your home, remember you are trying to sell!

Call me to discuss how we can help you buy or sell real estate in Brevard County, Florida.  Gary Waters, Florida licensed real estate agent , Bucci Realty, working exclusively with Century 21 Baytree Realty.

Tuesday, February 23, 2010

Why Write a Real Estate Blog about Brevard County, Florida?

Some one commented recently that he read one of my articles. He did not agree with my premise and let me know. 

But that was alright with me. I have four web logs (or as an acquaintance calls them “B-logs”).

They cover varying topics from real estate prices in Brevard County Florida tot ips on how to sell your home in Florida.  Some discuss tips on how to select your Brevard County real estate agent, information for the first time home buyer including the first time home buyer tax credit.

In some I use the old Joe Friday (of Dragnet TV fame) - “just the facts!”  I have been known to employ sarcasm which can be a very effective tool!

Sometimes I may take an extremely antagonistic approach.  I may even leave an occasional misspelled word for those who absolutely need to find fault!

Regardless of method, my goal is always the same – to stimulate thought, inform and sometimes illicit a smile!  If one of my articles provides any of that for you, I am glad!

Let me know if you have any specific information you would like me to research and present here. I am always open to new ideas!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida working exclusively with Century 21 Baytree Realty.  Call me at 321-693-3850 or email me.

Monday, February 22, 2010

Foreclosure, Short Sale, Bankruptcy in Brevard County Florida

Whenever you read an article about some home owner having difficulty making their mortgage payments due to job loss, health issues or the like, you always hear someone chime in“short sale.”  Especially a real estate agent!

Short sales may be the best option available.  A short sale is where the owner sells the property for less than the mortgage owed.  This is a time consuming process and has its positive points as well as its negatives.

However, each individual’s circumstances are different.  Your lender must be involved from the start. Contact me and I can get the process going or answer your questions.

Foreclosure and bankruptcy are serious matters. Although not a death sentence, real estate agents are rarely legal experts so consult an attorney if either of these is a consideration.

I know a few real estate attorneys in Florida and will gladly provide the names and you can go from there.  Just  drop me an email..

There are some good books that may be a first step in your research such as  Bankruptcy, Foreclosure, Short Sales & Rebuilding your Credit - FINANCIAL RECOVERY

Foreclosure is not a death sentence.  A short sale is not the end of the world.  Bankruptcy is not the end of the world either. Most survive foreclosure as well as bankruptcy.

There are challenges that must be handled along the way for each of these and having the right professional, be it an attorney or real estate agent, can make the process easier.

Gary Waters, Florida license real estate agent, Bucci Realty, Rockledge, Florida.

Again, I am not an attorney so do not consider this as legal advice!

Even Overpriced Listings Serve a Purpose in the Real Estate Business!

When you list your house or condo for sale, you want to get clients for your real estate agent, right?  The main client you want to attract for your real estate agent is a buyer for your house, right?

I see a lot of overpriced residential listings in the Brevard County real estate market - still.  Perhaps yours is one of those overpriced houses in Viera Florida that has been on the market for a long time. 

If you are not priced competitively for the market you will accomplish two things:
  1. Not get a buyer for your house
  2. Get calls (clients) for your real estate agent so he can sell others homes.
You do not want to have a billboard (sign) in your front yard while your own house gets ignored by the buyers!

Real estate listings are the life blood of the real estate business - even the overpriced listings serve a purpose in the business!

Considering selling your Brevard County, Florida house or condo?  Call me to discuss how I and Century21 Baytree Realty can assist you! 

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida working exclusively with Century 21 Baytree Realty.  Call me at 321-693-3850 or email me.

Sunday, February 21, 2010

If Andy Griffith and Barney Fife were real estate agents which would you choose?

If Andy Griffith and Barney Fife were real estate agents which would you prefer to work with if you were buying or selling you home?

The Andy Griffith Show - The Complete Fourth SeasonThe Andy Griffith Show was (still love the re-runs) one of my favorites growing up in the 1960s.  With TV Land available almost everywhere, there is an opportunity for generation XYZ to see this classic as well!

The central characters in the series were Sheriff Andy Taylor (Andy Griffith) and  Deputy Barney Fife (Don Knotts).  

These characters were nothing alike.  Andy Taylor was relaxed, laid back, and extremely easy going.

On the other hand, Barney was a bit "high strung!"  Barney had a tendency to over react regardless of the insignificance of the issue.

In one episode Barney did become a real estate agent.  In an exaggerated characterization (really?)  of the profession he tried to manipulate people, was pushy and even attempted to get a seller to not disclose a plumbing issue and leaky roof! 

Sad but it is this characterization that is frequently at the forefront of many people's opinion of real estate agents ( and Realtors)!

I believe if Andy Griffith had been a real estate agent he would have done what his client wanted with no pushiness. And provided nothing but honorable service.

There are all types of real estate agents in Brevard County, Florida.  Which do you want?

I am no Barney Fife...Call me, lets see if you agree!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty. 

Read my blogs Observations of a Viera Florida Real Estate Agent and Florida Homes and Condos for Sale for information on the real estate market in central Florida.
  

Is This Neighborhood Safe?

Shopping for a new home in a new area can be a bit daunting.  Moves are stressful enough but then deciding on a new neighborhood just adds to the uncertainty.

As a real estate agent I find home buyers want to rightfully know about the prospective neighborhood.

"Is this neighborhood safe?"

When I receive that question, and I always do, when it is an out of state relocation to Brevard County, I always give the same advice.

Do your research. 

Some of the things I tell folks is to call the local police and ask about the area.  Likewise, walk the neighborhood and talk to folks.  If they are afraid to walk the neighborhood then the answer may be self evident!

Additional advice and resources can be found here.
 
What to do when relocating to a new area.
Check the Sexual Offender Database Before You Buy that New Home!  
When buying a new house some things are more important than price!

If you are considering relocating to Brevard County,  please use me as a resource

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty. Email me at agent@moving2brevard.com or call me directly at 321-693-3850.

Maybe Selling Your Home is the Right Thing to Do....

In this day it is not too difficult to find folks who are not upside down on their home mortgages.

The last estimate I read was that one in five homeowners were upside down.  The actual number varies from week to week but it is probably still a lot!

Prices are low (relative to five years ago) in most areas of the country – especially in Florida! 

In Brevard County Florida the average price of homes sold in January 2010 was just over $149,000.  So far in February the average price is about $150,000.  This is not very different than the January 2009 average home price of $146,757.

If you are not upside down or can handle the new mortgage (or the loss on a sale now), this may indeed be the time to buy a new home. 

Some decide to accept the loss on their current home because they see the potential of making up the loss when they eventually sell the new house or condo.  

Call me to discuss the Brevard County real estate market or drop me an email.

Gary L. Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region.  Whether your interest lies in a 55+ community such as Heritage Isle, a golf course community such as Baytree National Golf Links or water front, give me a call!

Saturday, February 20, 2010

Are You Being a Snobby Home Buyer?


Are You Being a Snobby Home Buyer?  Snobby is harsh, I apologize!

 Let me re-phrase that question (sounds sort of "attorney-ish") 

Are you being too inflexible in defining your criteria for your home purchase?

It all comes down to the "must have" "can have" "absolutely can not have" criteria.  I think sometimes people focus on the "must have" without any flexibility and lose focus on their goal. 

Unless one has an unlimited budget, an abundance of time, and the patience of Job, deciding which home to purchase usually involves some degree of give and take.

Here are links to a couple of articles I have posted on the home search process.  If you are new to the process, these may give you some helpful advice.

Narrow Your Criteria When Beginning A Search
Why Search? Let the Listings Come Automatically!

The key point in starting your home search - choose the neighborhood/area, then the house! 

Call me if I can assist your home buying or selling process in Brevard County Florida!  Email me or call directly at 321-693-3850.

Gary L. Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region.  Whether your interest lies in a 55+ community such as Heritage Isle, a golf course community such as Baytree National Golf Links or water front, give me a call!

What Happens to the Brevard County Housing Market When the Shuttle Program ends?

It is on the mind of many these days in Brevard County, Florida.  What Happens to the Brevard County Housing Market (and local economy) when the Shuttle Program ends?

There is uncertainty in the Brevard County Florida housing market - still.  Even though prices have dropped considerably from the unrealistic to the reasonable (attractive) prices we find today in Viera, Suntree and many of our beach front communities, some buyers are still hesitant.

They ask...what will happen as the shuttle program ends?  What happens then?

I have heard stories in the community about the prospect of losing up to 7,000 jobs.  The Obama Administration is hellbent on spending more for health care and little for future space programs.  The Obama Administration is planning to kill the Constellation Program from what I have read.

What will happen?

Brevard County will survive and, like most communities that face uncertainty, will rebound.  It always has, always will!  There was once the fear of base closures. That storm has passed for now.

While it is true that Florida has lost population over the past year Florida remains a great place to live and retire! 

No, I do not have a "Pollyanna" view that there will be no pain, no loss of jobs or homes but I remain optimistic.  I am optimistic because  Brevard County Florida is an excellent location to raise a family, retire, a great place for entrepreneurs to start the next Harris Corporation or Space Program!

Besides, with Orlando only 40 miles to our west, and the Atlantic Ocean on our east, we remain in the midst of the most desirable vacation destination in the world!

Interested in buying or selling real estate in Brevard County, Florida?  Call me at 321-693-3850 or email me at agent@moving2brevard.com.   Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida.

Read my blog Florida Homes for Sale and Observations of a Viera Florida Real Estate Agent.

Friday, February 19, 2010

Pick any Subdivision in Viera Florida -There is Likely a Short Sale on the Market!

Pick any subdivision in Viera (Melbourne/Rockledge) Florida and chances are you will likely find a short sale.

I randomly selected four developments in Viera to see if there were short sales available.  The good news is the number of short sales on the market is less than the number of short sales currently under contract in Viera!

This is good news because the approval process can take months so with less in the pipeline maybe the market will reach some sort of balance - finally!.

 
The bad news if you are a seller in Capron Ridge, Capron Trace, Colfax Landing or Sonoma in Viera, is 75% of the properties under contract are short sales.

Short sale listings are your major competition!

For information on short sales in Viera, Suntree and Rockledge, Florida, please call me at 321-693-3850 or email me.

Gary Waters, Florida licensed real estate agent with Bucci Realty in Rockledge, Florida. I work exclusively with the real estate agents of Century 21 Baytree Realty in Rockledge providing buyers and sellers with the very best of professional real estate services!

Read my blog Observations of a Viera Florida Real Estate Agent and Florida Homes and Condos for Sale.

FHA Provides Wiggle Room for Flippers!

Flippers sometimes were on the receiving end of the blame for the housing crisis that we are stuck.  Of course others receiving blame included sub-prime lenders and Realtors! 

Flippers are what we refer to as investors.  They buy property, fix it up and try to make a reasonable return on their investment.   

I am not a real estate investor, attorney or accountant. Find a good book like FLIP: How to Find, Fix, and Sell Houses for Profit and/or join a local investor club to learn the business.  This is a business, not a hobby!

The FHA had placed hurdles to these investors that restricted re-selling propeties that would be financed by FHA insured loans if the the properties had not been held for more than 90 days (plus some other rules.)

The FHA has finally relaxed the rule. Read the announcement here.

Another excellent resource is the blog by Bill Ladewig,  Your FHA Guru.  In the Brevard County, Florida area, give Greg Stewart or John Parlow of AJC Lending a call at  (321) 610-2141. Tell them, I referred you!

If you are in the market for lower priced, entry level homes, the time to buy may be right now - before the investors get their hands on them all!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty. 

Please visit my latest blog Florida Homes and Condos for Sale for information on the Brevard County Florida real estate market.

Do I Need a Real Estate Agent to Buy a House?

"Do I Need a Real Estate Agent to Buy a House?" is a question often asked by home buyers, especially first time home buyers.  The short answer is "NO!"

The more appropriate answer is "Why would you want to buy a house without a real estate agent?"

As a buyer you do not ordinarily pay for your representation by your chosen real estate agent.  Since there is no cost to you, why not have a real estate agent working with you when you purchase that new house or condo?

However, if you know the real estate purchase process, the laws as they apply, how to evaluate a house or condo, how to select the inspection company, the closing process, feel comfortable with the negotiation process, go ahead and do it yourself.

I am sure many For Sale By Owner sellers hope for a buyer to come knock on their door without a real estate agent.   But, take it from my experience, fsbos want to sell and most will gladly pay your real estate agent's fee if they want to sell in this market!

Have I ever purchased without representation myself? Sadly I must say yes - when I bought new construction from a builder. The builder's rep (agent) represented the builder - not me.  I found this out years later!

There are many potential pitfalls when attempting to purchase without representation. Why take the risk?  Making a mistake in purchasing a home is not the least bit as funny as The Money Pit with Tom Hanks!

If you are in Brevard County, Florida call or send me an email if you have any questions.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida. Email me at agent@moving2brevard.com or call 321-693-3850.

Thursday, February 18, 2010

Just Because You Called Does Not Obligate You or Me!

If your air conditioning goes out in July in Viera Florida you may be a bit unhappy.  

So you call an AC and Heat Company to come out and look your unit over and give you an estimate.  You then call a couple of others and select the company you prefer.

Similar scenario:  You decide to sell your Viera or Suntree Florida condo or house.  You call a real estate agent out to look your unit over and give you an estimate.  You schedule a couple of more real estate agents in your area like from Century 21 Baytree Realty.

Now, just because you called, no real estate agent should expect you to hire them.  You have your criteria and you decide!

When I have gone on listing appointments I always know there are three possible outcomes:
  • They don't want me to take the listing,
  • I don't want to take the listing, or
  • I take the listing.
Regardless, I know that my job interview with the seller is also an interview of the seller by me. 

Gary L. Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida working exclusively with Century 21 Baytree Realty, serving Florida's Space Coast including the cities and communities of Melbourne, Viera, Rockledge, Suntree, Merritt Island, Cocoa Beach and the surrounding region. 
 
Read my blog Observations of a Viera Florida Real Estate Agent for more tips on on buying and selling real estate in Brevard County, Florida. 

Wednesday, February 17, 2010

Shutting the Door on an Open House - Good or Bad?

I hear real estate agents say it often, "I don't do them!" In this market you might think they are referring to selling houses!

I have heard real estate agents say "Open Houses don't sell squat!"  I hear sellers say, "They only help the real estate agents!"

Your real estate agent wants to sell your house first - but if a prospective buyer stops by, and is not working with another real estate agent,  your real estate agent must pursue a sale elsewhere - but not at the expense of your property!

I tell sellers that I will conduct them if they want them and if the property is right for an Open House.  What is right property for an Open House? 
  • Competitive price. 
  • Well maintained. 
  • Good curb appeal. 
  • Motivated seller. 
  • Good location with opportunity for traffic!
There is always some risk when having an "Open."  Hide valuables as things that may walk away! Your real estate agent does not know who is entering your house. 

Leave during the Open House!  Make sure the house is in top notch condition (stage it, de-clutter, price it right and make sure it is well lighted.) and go to a movie while the Open House is being conducted.

Your real estate agent will get the word out by the most effective means - the Internet. He or she may advertise it on sites like OpenHouse.comSometimes the newspaper is can be a good medium as well as simple directional signs placed at key intersections!

Buyers today screen properties on the Internet. Your price must be right to get them in the door - at an Open House as well as other times!  

So, will your house sell at an Open House?  Unlikely. 

The most likely first visitor to your Open House?  Your neighbors...the nosy neighbors who have never been inside your house!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida. Call me at 321-693-3850 to discuss selling your Brevard County house or condo. If you prefer, email me!

Read my newest blog, Florida Homes and Condos for Sale.

If you must, go ahead and call me “Pops!”

I have worked with hundreds of home buyer and seller prospects and clients over the past six years.  Some were older than I (yes there are folks in that category) while some were younger.

They all had varying backgrounds.  Some were doctors, lawyers and teachers.  Some worked at the local Hydro-Aluminum factory or the Kennedy Space Center (rocket scientists!).  Some were first time home buyers while some were buying that second home in Florida.

But they all had one thing in common – they wanted to either buy a house in Brevard County Florida or sell a house in Brevard County, Florida.

And I wanted to help them achieve their real estate objectives. 

And we succeeded – most of the time!

Even that guy that always wanted to call me “Pops!”  I still wonder about the age when one reaches “Pops-hood!”

If you are looking for professional real estate service in Brevard County, Florida, I would welcome a chance to discuss your needs and goals. 


Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida working exclusively with the Century 21 Baytree Realty Team in Rockledge.


Check out Observations of a Viera Florida Real Estate Agent for some good advice for buying and selling a home in Florida.

But let me explain….

In Florida we use a Sellers Property Disclosure where the seller of real estate discloses to the best of their knowledge issues (if any) and facts (if any) regarding the subject property.

I always caution my buyers to use caution when reviewing these disclosures.

I always advise my sellers to disclose all they know – period.  If When a  buyer finds something on the seller’s property disclosure that is not quite accurate it can tarnish negate a prospective deal. (Potential lawsuits?)

When a prospective buyer questions the accuracy of your disclosure he or she does not want to hear, “But let me explain…”

I have seen quite a few of investor owned properties where the seller has picked the property up at foreclosure or a short sale and has no knowledge of the property. Proceed with caution here.

Ultimately, it is caveat emptor ("Let the buyer beware").   Sellers, I urge you to consider having a pre-listing inspection done.  Then address issues and disclose the results. (This is a good marketing tool for older homes). 

And  buyers, always have a post contract inspection done - even if the seller had a pre-listing inspection done. 

A transaction as large as the purchase of a home or condo requires the use of all information available!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockeldge Florida writes extensively about the real estate market in Brevard County Florida and works with buyers, sellers and real estate agents to achieve results. 

Email me or call me at 321-693-3850 (office 321-255-2600).

Tuesday, February 16, 2010

At a Certain Price Granite Makes Sense….

As a home buyer have you ever walked into a $100,000 house and seen granite counter-tops?  I have a few times and the immediate thought is the same - what a waste of money!

On the other hand I have worked with home buyers in Viera and Suntree (Melbourne Florida) and viewed homes that were quite nice (in the $300,000-$400,000 such as in the Baytree Golf Course development) where the opposite was true.

Some of these homes had laminate counter-tops and builder grade faucets in the kitchens and bathrooms.  Furthermore, some of these even had a particle board type cabinet structure - not even real wood! 

When doing upgrades, remember your home's price range if you intend to ever sell it.  Improvements need to  must be consistent with the neighborhood and price!

At a certain price range granite makes sense....and conversely as well!

If you are considering selling your Brevard County house, call me!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.

Email me or call me directly at 321-693-3850.

Monday, February 15, 2010

Summer Lakes in Viera – Short Sales and Good Deals

Summer Lakes is an exclusive gated development in Viera Florida offering home buyers great deals and opportunities on executive short sales!

These homes are “the homes” - some of the most expensive, largest and quite elegant. Over the past five years I have been in a several of these Mediterranean style homes and they are exquisitely designed, possess the very best materials and craftsmanship from the very best custom builders in Brevard County Florida!

These large homes, most are 5,000 to 8,000 square feet, with barrel tile roofs, and three or four car garages, larger yards, most with large private pools, provide owners with executive living near excellent schools, medical facilities, golf courses, restaurants and transportation routes.

And now, after the prices have fallen so much recently, have some attractive prices as well. 

There are twelve of these executive homes on the market right now priced from $699,900 to $1,950,000.  Those are attractive considering only a couple of years ago most were selling for a million and two million dollars!

There are five short sales in Summer Lakes in Viera Florida right now.  These range from $699,900 for a 4 bedroom 3 bath with 3,672 square feet to $1,099,000 for a five bedroom seven bath (plus three half baths) home!

If you are in the market for a newer construction executive home in Viera, Florida, Summer Lakes should be a consideration. 

For information on Summer Lakes, drop me an email to agent@moving2brevard.com and I would be happy to answer your questions.

Gary Waters, Florida licensed real estate agent, Bucci Realty, providing buyers and sellers in Brevard County Florida with the most useful tool available – information!

Please visit these web sites for more ideas on selling or buying a real estate:

Florida Homes for Sale
Observations from a Viera Florida Real Estate Agent
Brevard County Florida Real Estate Information
Moving to Brevard County Florida
Brevard County Multiple Listings
Moving to Brevard

Why is the Offer Received so Different from the Offer Expected?

Real Estate Appraisers don’t give a darn about statistics.  They care about only two things…the most recent sales and closest properties that most nearly match the subject of the appraisal.

Real estate agents and sellers use basic statistics to determine list prices.  (They should use "sold prices" in their calculations as list prices are "hoping to get" prices!)

Real estate agents and buyers use statistics when they determine an offer price.  These two prices, listed and offer, are rarely the same.  Why?

Because, even if they use the statistics, they don’t necessarily use the same data – thus the results offer received is can be different than the offer expected!

Of course,  there are other reasons such as they see the condition of the house as less than the seller views the condition.  I have found that when buyers start nitpicking and criticizing they are setting me up as their buyer's agent to justify a low ball offer they are considering!

They see the market as declining and they don't want to over pay.  I will admit that statistics such as the median price (half sold are higher, half are lower) and average (or mean, where you add all prices up and divide by number of prices) can be manipulated to suit the user's intent.

In some subdivisions like Phillips Landing in Rockledge, the past 12 months shows the median sales price to be $184,000 and the average sales price at $190,000.

In Rockledge's Ashwood Lakes, the average sales price for the past 12 months was about $162,000 with a median of $155,000.  There were five houses that sold for $155,000 - short sales if I recall correctly.

Prices - list price, offer price, and sale price - must all be based in logic and statistics - not hope alone!

For information on Brevard County Florida, real estate, call me at 321-693-3850 (321-255-2600 office) or email me.   

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working on an exclusive basis with Century 21 Baytree Realty in central Brevard County Florida!

Being Analytical Helps When Buying a Home!

Some of the best experiences I have had working with real estate buyers have been when I have had the opportunity to work with the analytical types. Maybe that is because I see myself as a bit of an analytical type.

They really do like to break down the home buying process into each of its little constituent parts such as:  
  • Research the area  or region.
  • Research schools.
  • Research crime statistics.
  • Research Prices.
  • Compare areas using sites like ZipSkinny.
  • Obtain mortgage pre-approval prior to looking at a single house. 
  • When viewing homes they take copious notes to jog their memory later.
  • Make the decision to buy and at what price, after getting all the data.
As a home buyer, if you are not analytical,  you should adapt some of the behaviors during the process as it will help.  Or, find a real estate agent who is analytical!  

Need an analytical real estate agent? Call me and lets talk!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

Sunday, February 14, 2010

Heritage Isle Viera - Homes Sold

Heritage Isle, Viera Florida's premier gated 55+ community, offers its residents a carefree lifestyle in an ideal location. 

Although new construction continues, the majority of single family homes sold are re-sale properties.  Average sales prices over the past 13 months has been just above $214,000 with about 3 homes sold each month.

 

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850. 
 

Short Sale Activity in Brevard County Florida

Short Sales continue to be a large part of the Brevard County Florida real estate market as we approach the middle of February 2010. 

Short sales are situations where the probable selling price will be less than the mortgage (upside down) and, although the owner accepts an offer, it must be approved by the mortgage holder.

As of today there are 667 active single family homes listed in Brevard County that are short sales.  Another 552 are listed as contingent or pending which means the owner has accepted an offer but the lender has yet to approve the offer.  Lender approval can take a long time!

Since December 1, 2009 there have been 132 single family home short sales closed in Brevard County. The pace of approval seems to be a bit faster than a couple of years ago!

Some areas provide greater choice of short sale inventory than others. For example in Viera/Suntree/Rockledge (central Brevard County) there are only 76 active single family short sales (20 closed since December 1, 2009).  The numbers in south Brevard will be higher!

If you would like information on short sales in Brevard County, let me know.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

Saturday, February 13, 2010

Viera Florida Home Sales Data for January 2009 and January 2010

With real estate prices fluctuating on a monthly basis in some neighborhoods, I think it is important to look beyond the past two or three month.  Looking back for a year or so shows what is happening in a particular area. 

In Viera Florida (a planned unit development between Melbourne and Rockledge Florida) a look at the sales history for single family homes between January 2009 and January 2010 reveals an average sales price of just over $234,000.

Further, the average days on the market is 128 days with an average of 40 properties sold per month.


The thing one must keep in mind is that averages contain some of the extremes such short sale listings that have been on the market for possibly as long as six to twelve months.

Likewise, the average sales prices are influenced by bargain priced foreclosures and short sales (although most short sales are only slightly discounted).


In Brevard County, Florida, contact me if you are considering buying or selling. 

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

Friday, February 12, 2010

Downsizing Can Be Good...or Bad

Rightsizing Your Life: Simplifying Your Surroundings While Keeping What Matters Most"Downsizing" seems to be either a good thing or a bad thing depending on its use.  Opponents of big government would like to see the government reduce its bigness.  Shareholders cheer downsizing as a reduction in expenses and obligations which will hopefully lead to additional profitability.

Some home buyers may see downsizing as a reward!  Some who have been hit by the economic downturn as a forced new beginning.

Downsizing often involves getting rid of a lot of clutter because you are giving up all that extra space. [Junk expands to fill the space available!]

Downsizing possibly means a smaller yard or even no lawn maintenance at all.  Downsizing may also have negative impacts as well such as less room for guests and less privacy.  As I get older I am of the opinion I want to downsize even more!

If you are downsizing in Brevard County, Florida there are numerous options to consider, such as:
  • Condos and townhouse communities, 
  • Maintenance Free (100%) communities such as Indian River Colony Club, 
  • Limited maintenance communities such as Heritage Isle and Grand Isle in Viera 
  • Smaller homes on zero lot line communities with smaller yards  
If you are considering downsizing in Brevard County, Florida, give me a call to discuss the options available so you can decide if downsizing will be good or bad for you! 

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

A snapshot (13 month sales data) of Viera East single family home sales (Jan 09 - Jan 10)

Viera Florida has two distinct areas separated by I-95 in Brevard County.

The separation is not as distinct now that the flyover has made access easier for travel to the west Viera shopping areas and schools.

Most of the homes on the east side of Viera were constructed from the mid 1990s to the early 2000s whereas west Viera homes were constructed from around 2004 to currently under construction homes.  

Over the past 13 months the average sales price for a single family home was about $195,000 with about 28 homes being sold each month (about 360 in 13 months).   The price is less than the average for Viera as a whole since the newer homes west of I-95 are larger, more gated communities with some million dollar+ subdivisions.  

A snapshot (13 month sales data) of Viera East single family home sales reveals a dip between May and November 2009 which I believe is reflective of short sale activity.

 

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850. 





"Clear your minds and start fresh" = A Sellers Guide to the Brevard County Florida Real Estate Market

"Clear your minds and start fresh" seems to be the most appropriate advice I can give real estate sellers in Brevard County, Florida.   There was a time a few years ago when I would have advised buyers the same thing.

In real estate, just as in sports, things change.  Wasn't it the New Orleans 'Aints (Saints) who just won the Superbowl?

In Brevard County Florida (as in much of the remainder of the country) the real estate market in 2004 and 2005 was a sellers market.  Home prices seemed to rising daily.  I can remember losing out on houses because we did not offer enough over the list price!  It was crazy!

Now the tide has turned and it is a buyers market.  Although there are fewer homes on the market in Brevard County Florida now than in previous years, the houses are priced attractively (lower!).

As a seller you need to consider your reason for selling and:
  • forget what you paid years ago
  • forget what your neighbors paid for their house 5 years ago
  • forget about the big profits you read about years ago and....

 Clear your minds and start fresh...
 
In Brevard County, Florida, contact me if you are considering buying or selling.  I will tell you what I honestly think although I have no crystal ball!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

Thursday, February 11, 2010

Vanity – The Achilles Heel of Selling Your House

Achilles, in Greek mythology, was invincible, he thought. Until this little thing called an arrow shot him through the heel!And he realized his faulty belief in himself. 

Excessive pride in one's appearance,  accomplishments or personal effects can be detrimental. 

In real estate sales I see situations where it is obvious vanity has gotten in the way of pricing a house or condo to sell.

We want to believe our house is so much more special than the house down the street.

If you are not going to price competitively then you may as well spend your Sunday afternoon at home listening to the 1972 Carly Simon hit “You’re So Vain!” 

Selling is easy if the initial list price is competitive.  And the only way to price correctly is to detach the emotions from the pricing decision.

For information on pricing your home to sell, please contact me at agent@moving2brevard.com or call me directly at 321-693-3850.

Gary Waters, Florida licensed real estate agent, Bucci Realty, working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the real estate market in Brevard County Florida and information on the home buying process.

Tuesday, February 09, 2010

Chesea Park Subdivision Rockledge, Florida - Big Houses at Not-So-Big Prices

Chelsea Park subdivision in Rockledge, Florida offers home buyers large homes at some of the most attractive prices in Brevard County, Florida. Ideally situated near US 1 and Interstate 95, Chelsea Park homes all have larger lots rather than the zero lot line parcels you find in nearby Viera and are close to schools, shopping, restaurants and more.

As of today there are six homes for sale in Chelsea Park with prices ranging from $224,900 to $269,900.  With most of these homes offering 2,400 to about 3,400 square feet under air, there is plenty of room for those looking for space!

In January 2010 there was one property in Chelsea Park that closed, a 2,416 sq ft house for $235,000.  There are four house under contract at this time - all short sales.

For information on buying or selling a home in Chelsea Park or the surrounding area, please give me a call at 321-693-3850 or email me.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Short Sales in Viera and Rockledge, Florida

A quick review of the short sale real estate market in Viera and Rockledge, Florida, reveals:
  • There are 84 single family homes for sale listed as short sales.
  • Prices range from $55,000 to $1,099,000 for short sales in Viera and Rockledge.
  • There are five short sales in the exclusive Summer Lakes gated community (largest home 8,065 sq ft, 5 bedroom, 7 baths, 3 car garage, $1,099,000).
  • There are 85 short sale properties under contract and awaiting acceptance by the lender. 
  • There were 13 short sale Viera and Rockledge properties that closed in January 2010.
For information on short sales in Viera, Suntree and Rockledge Florida, please contact me at agent@moving2brevard.com or call me directly at 321-693-3850.

Gary Waters, Florida licensed real estate agent, Bucci Realty, working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the real estate market in Brevard County Florida and information on the home buying process.

Interest Rates are Key When Buying Big Ticket Items!

Interest rates are key. Whether buying a car, condo or house, I think folks have a tendency to look mostly at the price. 

But the interest rate determines much. 

Interest is simply the cost of using another person's money.  The interest rate determines the buyer’s qualification amount as your lender will look at your overall financial commitments and determine the amount they believe you can afford to allot to this newly proposed debt. It is this amount that determines the amount of house you can purchase.

Prices have dropped over the past several years for houses and condos in Brevard County, Florida. Interest rates have been low (under 5%) as well.  Prices may not rise by much, if at all, over the next year.  However, the cost of borrowing for major purchases will probably go up.

Don't let interest rates become your barrier while you wait for prices to drop even more!

For information on Brevard County Florida homes for sale, please give me a call or email me at agent@moving2brevard.com.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the Brevard County Florida real estate market.

Sunday, February 07, 2010

Real Estate Advice: Should You Have a Pre-Listing Inspection Done?

As a seller in Brevard County Florida you have major competition.  There are about 5,000 competing properties listed fro sale in the Brevard MLS system.

[If you are a FSBO (for sale by owner) this can be some useful advice as well.]

It takes a lot of work to get your house ready for the market.  If your home is more than a few years old, I always recommend a pre-listing home inspection. 

Staging is important and can be a difference maker but knowing the condition of your home's "bones" is more important! [A good book can be a valuable resource such as Staging to Sell: The Secret to Selling Homes in a Down Market]

It is best to not be caught unaware of problems after you have a buyer.  By having the pre-listing inspection done you have the option to either address issues (recommended) or, at a minimum, disclose the issues up front to buyer prospects.

For information on Brevard County home inspection companies I have worked with in the past, please give me a call or email me at agent@moving2brevard.com.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the Brevard County Florida real estate market.

Heritage Isle - 55+ Community Offers Condo Living at its Best!

The Heritage Isle community in Viera (Melbourne, Florida) offers several choices for those relocating to central Florida’s premier 55+ community.

Although most look at the single family detached houses as well as the patio/villa style homes, there are excellent condos available as well.

Priced between $135,000 and $162,5000, these waterfront condos are situated next to the 21,000 club house facility and tennis courts.  All units are two bedroom two bath with square footage ranging from about 1,100 to 1,400.

In January 2010 there was one unit that closed in the condo complex for $149,000.

For information on Heritage Isle or any of the  Brevard County Florida 55+ communities, please give me a call or email me at agent@moving2brevard.com.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the Brevard County Florida real estate market.

The Super Bowl and Buying a House....

Amazing the changes since 1967 when the first AFL-NFL Championship game was played.  Back then it was  called the AFL–NFL World Championship Game which the  the Green Bay Packers won!

The commercials, the major half time show...only one thing has not changed - the game itself!

Similarly the process of buying a house has changed somewhat since the mid 1960s. Sure the goal (pun intended)  remains the same - find a house that meets your needs within your budget.

But the tools available these days are so much different.  Such as the Internet - the place where buyers find their house or their real estate agent.  Greater access to information,  digital cameras for instant access to photos and other technological aides make the process much more exciting.

But one thing remains as in 1967....it starts with selecting the right real estate agent!

If you are considering purchasing a house or condo in Brevard County, Florida, please give me a call to discuss how I can assist you in the process. If you prefer, drop me an email.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent.

Saturday, February 06, 2010

Phillips Landing Rockledge Florida – Sales Trend for Past 12 Months

The average selling price for re-sale homes in the Phillips Landing subdivision in Rockledge, Florida  over the previous twelve months  period was $178,199

During this time frame (Fe 09 - Jan 10)  there were about six new construction properties that were sold as well however I did not consider them in this figure. The new construction prices were all higher than this average price.

As of today there are 9 active listings in Phillips Landing subdivision in Rockledge, Florida.  Of these 9 properties three are short sales listed at $134,900, $140,000 and $185,000.  The top price of the remaining fair market sales is $229,999. 

There are also five short sale properties under contract (priced $132,000 - $195,000).  Whether these close or when is unknown as short sales can take a year to get closed!

A single property closed in January 2010 for $154,603 (another short sale). 

For information on Phillips Landing subdivision in Rockledge or any Brevard County Florida homes for sale, please give me a call or email me at agent@moving2brevard.com.

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty.

Please read my blog Observations of a Viera Florida Real Estate Agent for more information on the Brevard County Florida real estate market.

Real Estate Prices Continue to Drop in Brevard County, Florida - Who Do You Believe About Setting Your Price?

Pricing Your Home to SellThis a simple home sellers quiz consisting of only one question.  However, it is a critical question.

Who are you going to believe when it comes to your list price for your house, condo or estate?

  1. Your own instincts.  As a seller you know how much you paid for your home and its condition. You  have a good "idea" as to its value, besides you know how much the house down the streets sold for a couple of years ago.
  2. Your friend's advice.   Your friends and neighbors want you to get the highest price possible, after all, your selling price may impact their home's value.
  3. Your real estate agent.  You hired a real estate agent to market your house.  You selected a real estate agent who has local knowledge (your neighborhood) . Your real estate agent is working for you and should recommend a reasonably competitive price that will achieve your goals.
Sometimes a seller will have doubts about their agent's recommendation.  That is probably because of the sticker shock.  Prices have dropped and continue to drop in Brevard County, Florida - even in places like Suntree and Viera!

The quality and quantity of buyer prospects viewing your property will be a major indicator of the appropriateness of price.  If your real estate agent suggested an appropriate list price and you (the seller) listened then traffic should be brisk!  



For information on home prices in Brevard County, Florida, please contact me at 321-693-3850 or email.


Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with Century 21 Baytree Realty, Rockledge, Florida.

Who Are You Going to Believe (about the real "real estate" market)?

“They” say a lot of things. “They” are the experts.  Their predictions have many sitting on the fence as it pertains to buying or selling real estate. 

The unknowns are many. The Experts are many!

Where are interest rates going?  Where are housing prices headed?

In January 2010 the average single family home in Brevard County Florida was $149,000.   Will next month be lower?  I am not sure but I doubt it will be higher.  

Real estate markets do not change overnight.

First of all, real estate is local.  The national data, which always makes the headlines, does not necessarily reflect the local market.  For local real estate information contact a local real estate agent!

In Brevard County, Florida, contact me if you are considering buying or selling.  I will tell you what I honestly think although I have no crystal ball!

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge Florida working exclusively with the Realtors of Century 21 Baytree Realty.  Email me or call me directly at 321-693-3850.

Friday, February 05, 2010

Appealing or Appalling?

Is it appealing or appalling?  What is "it?"

"It" could be your appearance but then that would be a cruel comparison.  So, "it" is not your appearance! 


"It" could be your personality.  That might in fact be a fair question. However,
the "it" is your Brevard County Florida house you have on the market!

To state it as concisely as possible let us just say "It is all about the packaging." 


When you place your house on the market, if you have priced it competitvely, you have what I refer to as a golden period (the first few weeks) where your house is on the "must see" list of in your area or neighborhood.  


[If you missed the price, you may never have a golden period!

There are some things that can be easily done to enhance your property's packaging such as:

  • clean the carpet, 
  • landscaping details,
  • paint the front door, 
  • pressure wash the exterior and/or the drive way and walks,
  • clean the carpets,
  • get rid of the "junk", 
  • declutter, 
  • clean clean clean!,
  • hire a professional stager, if necessary!

Your house or condo has must to be appealing to be a serious contender in the Brevard County Florida real estate market!!



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