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Friday, March 12, 2010

Price to Get the Offer....Then Negotiate

It is not bait and switch.  It is not being deceptive. Rather it is the only way to sell your house or condo in any housing market – even Brevard County Florida.

The key to real estate pricing is pricing to get the offer. No one has to sell at the list price but your price must be attractive enough to get the prospective buyer in the door.

Offers greater than list price are acceptable as are multiple offers.  Buyers must remember all sincere offers must contain a bit of reality.

Ultimately, regardless of list price or offer price, unless it is a cash deal….the appraisal rules the transaction unlike the time when the appraisal was like spandex pants...a fit regardless!  

Gary Waters, Florida licensed real estate agent, Bucci Realty, Rockledge, Florida.

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