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Tuesday, October 04, 2011

Pricing your home to sell: using the "sold" data - not the "hope" data.

No matter how many time it has been said I will repeat it again... selling a house or whatever is about price and nothing else.

Sure there may be other factors but they will eventually taken into account with the offer price even of they were not considered in the listing price!

Key Point:  When selling your house or condo consider what has sold and is currently under contract

Relying too heavily of active listings can be disastrous.

While it is good to know what is for sale and how long it has been on the market (called days on market - so clever!) this is not necessarily an indicator of the true real estate market.

Take a look at the active listings and review how many price reductions a property has received since it was listed.  These old stale listings are the "hope" data...not very useful.   Let me correct that...Expired listings and property that has been listed for a long time are useful - they tell you what people are not paying!

Buyers know this and sellers should as well...

It is all about price and using the "sold" data - not the "hope" data.

When you are ready to sell your Brevard County, Florida home, especially in the Viera, Suntree and Rockledge area, call me directly at 321-693-3850 or email me for a free comprehensive market assessment (CMA). 



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