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Tuesday, October 25, 2011

Selling Your Brevard County Florida Home: The Secret in less than a minute..the Ps and No Qs!

Too many home sellers price in the rear view mirror. Set a price, reduce later, get frustrated, reduce again...repeat ad nauseam!   Just take a look at the number of price changes every day in the Brevard MLS!

Here is the secret....

  1. Plan.  Selling does not just happen. It is a planned event. Start by hiring a good local expert. (In Viera, Rockledge and Suntree, that is me!)  
  2. Price.   A motivated seller will price somewhere between what has sold recently and the lowest priced comparables Anything else better be justified by the intangibles!  
  3. Presentation.   You only get one chance to impress.  Make it count by proper preparation.  
  4. Promotion.   Where will your buyer come from?  Who is your most likely buyer?  How will they notice your listing?  The right marketing plan is essential in a buyer's market.

Putting all of these together is the challenge for many sellers.  Get one wrong and the others do not matter.

Call me at 321-693-3850 or email me when you are ready to sell your Viera, Rockledge or Suntree home!

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