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Thursday, March 29, 2012

Pricing Your Home To Sell – Tricks, Luck, Facts and Success!

Reviewed a listing today that was significantly overpriced.  The narrative included a short sentence - “Seller will include a home warranty for buyers.”

Home warranties only cost a few hundred dollars – maybe as much as $500 or so if there is a pool included.  Not much incentive if the price is thousands above the market price.

By the way, list your home with me and I will provide your buyers with a home warranty.

Another incentive that I think is a waste of time – offering a bonus to the real estate agent who brings a full price offer.  I see this more often with overpriced listings.

Any real estate agent who is working for their client first will not fall for such an offer if the price is not realistic.

Many of the tricks I have seen like lowering the price today, raising the price tomorrow so it shows up on the "hot list" seems too "use car lot" to me!  Buyers (and their agents) see through these immediately! 

Here are a few short articles on pricing strategies when selling your home…
And if you do price your home aggressively there is always this lingering question…
If you are considering selling your Viera, Suntree, Rockledge or Merritt Island home, call me to discuss how I can help you. 



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