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Tuesday, August 14, 2012

Pricing to Sell - Its a beautiful home in a not so beautiful neighborhood…

I saw a home listed for sale earlier this week that, in the agent only remarks, said “this really is a beautiful house…."

As beauty is in the eye of the beholder, in this case the seller and listing agent, I will concede it very likely is a nice house.

This particular property may be suffering from a condition called over improvement.  It may indeed be the largest home in the neighborhood.   It may the one that was completely overhauled a couple of years ago while the others are twenty-thirty years old and in original condition.

There are a lot of considerations when pricing a home to sell.  Likewise, there are lots of considerations when considering which home to purchase.

One of the common considerations, whether buyer or seller, is the neighborhood.

The first thing a seller must sell is the neighborhood.  The first thing a buyer must buy is the neighborhood.

Because, although it is said too frequently, real estate is location,location, location – period.

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