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Saturday, August 25, 2012

Selling Your Brevard County, Florida Home - Hey, Do You Know This Cat?

While reviewing a few MLS entries this morning I noted some of the phrases, descriptions and types of information being offered.  A few of these (with commentary added by me) included...
  • "A diamond in the rough" is how it was described.  Kind of ambiguous but it did get the point across.
  • It said  "There is a cat in the Master Bath, do not let out!"   Now I am assuming this refers to the feline and not some guy still living in some 1960s counterculture! 
  • It said it was "Newly built."  But it is 2012 not the year 2007.  Perhaps only five years old would be more accurate.

Most multiple listing services limit the amount of space for a narrative to describe the property for sale. 


The words chosen need to be factual and concise - not just flowery ambiguous or meant to showcase your real estate agent's vocabulary.

If you are selling your home I urge you to review the marketing material your real estate agent prepares including the MLS entry and any flyers.

Sure you are counting on your real estate agent to market your home in a professional manner but it is good to know what is being disseminated.

If you are considering selling your Viera, Florida home, call me to discuss how I can work with you.







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